10 Reasons why we should help EcoSanta
1. It's in tune with the culture of children's environmental awareness.
2. It imparts a “working with” Santa idea in young minds — co-operation rather than “gimme, gimme.”
3. Mythologically, Santa Claus is the greatest gift-giver. For him to head up a giving, helping attitude is formative as a “way to be” in the world.
4. There's no copyright on ideas. Any EcoSanta development is multi-interpretive — unique to each Santa who chooses to embrace the identity change towards a public image that is more relevant, robust, real, and long-lasting.
5. The “Santa experience” happens at a time of year when people's hearts are open, so the embracing of EcoSanta is more likely to take hold.
6. Santa should not be confined to the “Christmas bubble,” but given a year-long identity as a hero-figure instrumental in helping young people and the planet.
7. The human heart naturally warms to anyone who steps “outside role” in the cause of greater good and intrinsic worth.
8. Flexibility of interpretation accommodates the minimalist/maximalist spectrum.
9. EcoSanta offers a huge uprate in the identity of Santa Claus — a contemporary modernisation which gives EcoSanta a significant role in re-shaping our culture.
10. This innovative Santa Claus is “in-character.” There's a whole history of Santa's identity changing and evolving.
2. It imparts a “working with” Santa idea in young minds — co-operation rather than “gimme, gimme.”
3. Mythologically, Santa Claus is the greatest gift-giver. For him to head up a giving, helping attitude is formative as a “way to be” in the world.
4. There's no copyright on ideas. Any EcoSanta development is multi-interpretive — unique to each Santa who chooses to embrace the identity change towards a public image that is more relevant, robust, real, and long-lasting.
5. The “Santa experience” happens at a time of year when people's hearts are open, so the embracing of EcoSanta is more likely to take hold.
6. Santa should not be confined to the “Christmas bubble,” but given a year-long identity as a hero-figure instrumental in helping young people and the planet.
7. The human heart naturally warms to anyone who steps “outside role” in the cause of greater good and intrinsic worth.
8. Flexibility of interpretation accommodates the minimalist/maximalist spectrum.
9. EcoSanta offers a huge uprate in the identity of Santa Claus — a contemporary modernisation which gives EcoSanta a significant role in re-shaping our culture.
10. This innovative Santa Claus is “in-character.” There's a whole history of Santa's identity changing and evolving.
Click this link to read the full article on how you can help EcoSanta
https://www.dropbox.com/s/95vhmv2baybv3wn/Palmer%20-%20FINAL.pdf?dl=0
https://www.dropbox.com/s/95vhmv2baybv3wn/Palmer%20-%20FINAL.pdf?dl=0
